Universal Realty is a brand new real estate company, which trades under the name of Ray White Universal.
The logo was developed based on the concept of a central hub where, by including the 5 areas of real estate, you can have the complete experience. The pentagon not only symbolises the 5 areas, but at the same time also shapes the house as the central focus of the real estate universe, where buyers and sellers orbit around. This concept was also used in diagrams and to build the brand’s iconography.